Civil announced a major milestone: partnership with Forbes.
The decentralized journalism platform, Civil announced a new partnership with major media company, Forbes on their official Medium account recently. The major media company is experimenting with blockchain to see how it can increase the trust of the audience.
Moreover, through blockchain, Forbes also looks to drive "additional revenue streams" by assessing "emerging opportunities that can potentially unlock new forms of audience engagement".
Forbes will start publishing on the blockchain via Civil in the first quarter of next year, which means starting then, all articles can no longer be changed by any parties and will be permanently archived. In the long run, the media company is looking to further commitment by publishing all articles to Civil's network, starting later next year.
To all articles submitted on Civil's blockchain network, a Civil badge will be shown next to them, which can be seen by readers on Forbes.com.
This is indeed a major decision for Forbes and major milestone for Civil, quoting Salah Zalatimo, Forbes' Senior Vice President of Product & Technology, "Forbes and Civil believe passionately in the mission of journalism, and together we can provide audiences with a level of unprecedented transparency around our content. We’ll also be able to expand the reach of our writers and identify new revenue channels over time."
Earlier this year, Civil also announced a partnership with another major media company, AP that looked to tracking content usage and consumption trends, securing intellectual property rights and supporting ethical journalism using Civil's blockchain platform.